Reid wasn't happy about it, either.
The officials called him over from the Kansas City sideline during the two-minute warning in the first half, and Reid shouted and gestured at the fans in the lower deck - though the snowballs were mostly raining down from the upper deck, far above the field.
Earlier in the half, one almost hit Colts punter Rigoberto Sanchez during a kick.
Reid's intervention didn't do much good, either. Patrick Mahomes scampered in moments later to give the Colts a 24-7 lead, and snowballs fell like confetti from the upper deck.
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